Press
Project Einstein has been written up in the press and blogs. Read the buzz ...
September 10, 2008
Featured in the DemoPit at TechCrunch50
We started our first conference last year with a simple goal: find the best start-ups and launch them in front of our industry’s most influential VCs, corporations, fellow entrepreneurs and press. We created a platform where early-stage, and frequently unfunded, companies could take center stage based purely on merit, without regard to their own financial resources. [ full article ]
June 30, 2008
When the spring came around, O'Brien applied to the Highland program. Since getting accepted, O'Brien has moved to California so he can work out of Highland's office in Menlo Park and tap into the Silicon Valley talent pool. By summer's end, O'Brien is hoping the Highland team will help him launch the beta version of the site, expand his engineering and marketing teams, and strike up relationships with brand-name merchants [ full article ]
May 2, 2008
This e-commerce startup has developed a proprietary technology called DeepCatalog, designed to help men shop for clothes by using filters that recommend apparel based on each shopper's size, style and brand preferences [ full article ]
April 24, 2008
University of San Francisco International Business Plan Competition
The creme always rises to the top. The most interesting and compelling of the day - the presentation that turned into an collaboration session - was Project Einstein out of MIT. Couple of guys that are launching a men's clothing online shopping site with a strong Web 2.0 flavor to it. [ full article ]
April 21, 2008
Project Einstein says clothes buying isn't rocket science
What Pandora Media Inc. does for music or Netflix Inc. does for movies, Project Einstein proposes to do for clothes: It is a recommendation-based website for men shopping online for clothing [ full article ]
April 5, 2008
A team from the Massachusetts Institute of Technology has a business plan with the scientific-sounding name Project Einstein, so it was surprising when team member Will O'Brien led off with, "A man hates to shop for clothes."
Project Einstein, it turns out, is an online personalized shopping service for men.
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